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Small Business Coaching On How to Be In the 5%
of Small Business Owners Who Succeed
By Allison Babb
A
lot of people throw in the towel at hearing that 95% of small
businesses fail within the first 5 years. They think, "Why
bother." Those determined to be in control of the own lives, and
those with an unstoppable entrepreneurial drive think "I'll beat the
odds."
I'm in the unstoppable crowd, but when I
started my first business years ago, I had no clue what I was
doing. I had a full time job and I was a part-time entrepreneur
doing Life Coaching on the side. If I had remained clueless, I
would not be in the 5% of businesses that make it. Here are some
key reasons why 95% of businesses fail within the first 5 years and
how you can be in the 5% that make it.
It's not what you're good at
Most
small business owners start out focusing on what they're good at and
creating a business with it. That's OK, but it's risky to keep
thinking that if you get better at your chosen field, you will make
money and you will be hugely successful. That couldn't be further
from the truth. Yes, you must continue to grow and get better at
your skill, but that's not what brings you increased business. Many
new entrepreneurs struggle with grasping this reality. More on what
matters most below.
You can't wear all the hats
To achieve
success as a small business owner, you simply
cannot be the engineer, the salesman, the accountant, the
administrative assistant all in one. Not for very long anyway.
Sure, you may start out doing everything yourself, but as your
business grows, you soon begin to feel burned out by having to
do it all.
The myth is that if you delegate then you have to
pay someone and if you pay someone, you get less money. Wrong.
You can pay someone a couple hours a week and delegate so that
you can spend your precious time only on things that bring you
more sales. Delegation increases your income.
Every 6&7-figure
entrepreneur I know has people to whom they delegate things.
Your business simply cannot grow without some help at some
point. Embrace that reality and plan for it.
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Copyright © 2010 Allison Babb
International LLC
WANT TO USE THIS
ARTICLE IN YOUR E-ZINE OR WEB SITE? You can, as long as
you include this complete blurb with it: Allison Babb is an
author, speaker and Small Business Coach to solo entrepreneurs.
Allison publishes the "Small Business Success" weekly Ezine on
how to create a steady stream of clients for your small business
at:
www.GreatSmallBusinessAdvice.com
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