I
may be preaching to the choir by reiterating that, as a small
business owner, you simply cannot grow a business all by
yourself. The overwhelm you feel weekly may be a clear
indication that help is absolutely necessary.
You may be able to get by with no
help for a little while, but if you’re on the path to
significantly increasing your income, one of the sure ways to do
so is by delegating and becoming focused on income-generating
tasks.
OK, so you’ve bought into the fact
that delegation and getting help is a must for you as a
business owner, but you also face a harsh reality. You have
little extra cash to get help. Little or no money to delegate.
Well, you’re in the right place because this article will reveal
4 ways in which you can delegate and get help on a shoestring
budget (and even for zero dollars).
Document your processes first
Allow me to be your personal
business coaching for a second. Truly, you will be well
served to document as many processes as you can on the path to
getting help. Don’t get overwhelmed by that though. Try
documenting just one process a week; start with the ones you’d
really like to delegate to someone else.
Get it out of your head and write down all the steps for
getting that task done. It saves you a lot of training time and
it’ll also help your assistant to hit the ground running when
they show up (thereby saving you money too).
Venture Online for help
We live in a virtual world these
days. If you haven’t already checked out elance.com, you may be
missing out. Here’s my story. In my early days, all I could
afford was $25 a month to get help. So I hired an assistant on
elance.com to do small but time-consuming tasks. Guess what,
that small task freed up about 2 hours a week for me and gave me
at least 8 hours back in my schedule to focus on
income-generating activity. Not bad for $25.
Do a google search for virtual
assistants and you will no doubt come up with a whole lot of
options. Of course, due diligence is required. Make sure you
know what you want in an assistant so that you know when you’ve
found a good match. And of course, check references.
Other sites include guru.com
It's fine to start
small... very small
That $25/month task I mentioned
earlier was just one task. Sometimes when we think about
hiring an assistant, we think too big so we don't take action.
If finances are an issue for you, you may need to think a little
smaller. There are assistants you can hire for just one hour a
month if that’s all you need. Some even get paid by the minute
so you can pay for just 15 minutes of work.
Now you may be thinking, what’s one
hour or 15 minutes going to help me with. First, it’s more than
just than just the time. The act of delegating is a business
habit you must adopt. Doing so, even at a miniscule level,
shifts your mindset to that of an entrepreneur on the path to
lucrative growth. You may start small with delegating but once
you get used to the idea, you will become aware of additional
delegation opportunities that free up your time.
And here’s something else worth
considering. If you free up more of your time and you can do
more marketing or high-payoff activity, your income
increases and you are able to delegate more, which frees
up more time to make more money, and so the cycle
continues. So delegation = increased income if you play it
right by using the extra time to focus on income-generating
actions.
Go to college
You can get help for FREE at your
local college by hiring interns. Yes, I said FREE so go get it!
What you’ll need to do is a small ad for specific expertise
(e.g. web design help, market research project, etc.). Stop by
your local college to find out more.
Remember to make the work (and the
ad) enticing enough so a student would be interested in helping
out. Your college ad is not about you and what work you need to
get done, but it’s about the student and the benefit they would
receive from working on specific tasks and with an entrepreneur
in your field (you!). It may be beneficial for a student to get
close to someone and watch how to sell services. You can
get online and search for “how to find interns in CITY” or “how
to get interns from your_local_college” and I’m sure
you’ll get lots of possibilities. And again, it’s FREE help
folks. Zero budget required.
Now a common concern is the quality
of work you’ll get with an intern and/or whether you can safely
delegate to a college student. As with anything else in
business, you’ll need to do some research as you would for any
virtual or live assistant. Due diligence is always required.
Check references. Ask questions. But there are many
business owners out there using interns with fabulous success.
If you enjoyed this article, you’ll
enjoy the
Ultimate Clients and Cash system which reveals several
untapped opportunities for you, as the small business owner, to
regain the freedom you envisioned when you first started your
business endeavor.